Product Engineering for connected devices
A holistic approach
Your organization is facing challenges to deliver software-centric products?
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By definition, all companies developing products do practice product engineering! So what is this about? Read the highlights below, or go directly to the detailed analysis
Product engineering is usually defined as the multi-disciplinary activities involved in the definition, development and release of a product. The definition is very generic, but it emphasizes the need for close cooperation between all involved disciplines, leading to product excellence, as measured by customer satisfaction and a positive business case for the company. This post from IBM gives more details.
Problem statement
In the last decade, many companies organized around the concept of functions (software, hardware, system, product, program, etc.). While this approach favors efficiency for each function, it also created challenges.
The main challenge is the silos effect: the increased difficulty to cooperate across functions, leading to misunderstanding, misaligned objectives, ultimately impacting timeline and customer experience
Balancing this drawback requires a holistic approach to product engineering: the awareness by all stakeholders of the importance of cooperation, mutual understanding, and that local optimizations may come at the expense of global efficiency and ultimately the company’s benefit.
Interested discovering our solutions to address these issues, and more? Read more here!
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When partnering with us, you aren’t growing your business alone. Syncratiq, and its founder, Frank Ghenassia, becomes a sparring partner that provides unbiased, honest expert advice. Beyond advising, we can also contribute to hands-on product engineering tasks, as needed for the success of Your business.